Referral marketing can be one of the most effective ways for a business to increase sales and profitability. However, it is also one of the least recognized strategies by small businesses, and physiotherapy, chiropractor and massage clinics are no exception to this rule. In this post, we shall ...

Patient compliance is a term that refers to the extent to which a patient correctly follows the medical advice he or she receives from a healthcare professional. It frequently refers to the extent to which the patient will take the medication prescribed but is also applicable to the correct use of ...

Each year, thousands of health care professionals take the major step of setting up their own clinic. As with any small business, this is an endeavour fraught with risk. Careful planning and management is required to have a decent shot at success. The owners of these businesses possess expertise in ...